The Future of SEO – as determined by Social Media

The world of SEO is dynamic with the major search engines re-working their algorithms frequently. In this scenario, the search engines are aware of the rapid growth of social media as a force to reckon with. Every business focuses on social media marketing, which is a critical aspect of SEO campaign

[ read more ]

How to use Social Media to manage your Brand Reputation

Brand reputation is a closely guarded value asset for a business, and rightly so. Thanks to the internet and proliferation of social media sites and blogs, it could be a matter of nanoseconds before someone decides to post a negative comment about a business. Today, major search engines place hig

[ read more ]

How Google Place Search will impact businesses in North America

Over the last few months, we have seen a number of changes in the way Google brings up search results, particularly when the search phrase includes a city or state. This has the potential to impact businesses in North America in a very significant way, particularly for companies that target keywords

[ read more ]